The era of shouting is coming to an end

Ok, I admit, this is not very recent news, but I recently discovered the Grazia application and couldn’t curb my enthousiasm. Grazia succesfully collaborated with the biggest shopping mall in Europe to create an iPhone application. But that’s not what I want to talk about. I want to talk about the business model behind these sort of applications. The Grazia application is technically...

Doing the groceries in 2010

Very recently I was thinking of a mobile platform for all the things you need when it comes to grocery shopping, from list to location, from discount offers to payment methods. And apparently I wasn’t the only one thinking about this. Look at this conceptual clip below to see how all our lives will change when it comes to the supermarket and everything related. And how refreshing is it that...

Finally, a new mobile banner format!

After years of boring banners there is a new mobile display ad format in store. The expandable mobile banner has recently been developed by the digital rich media developers of Pointroll. And because mobile ad network Millennial Media, that sells mobile advertising on the iPhone site of USA Today, we are now looking at the first mobile expandable banner campaign in history. On your iPhone now? Go...